Elevate your organization’s strategic vision with our Executive Briefing on Customer Centricity, designed specifically for corporate leaders, functional and regional heads, and board members who are pivotal in defining and integrating customer-centric strategies within their organizations. This one-day, high-caliber strategy workshop, led by Stefan Osthaus, one of the industry’s top thought leaders, delves deep into the nuances of customer centricity and its measurable impact on the bottom line.
Participants will explore various strategic options, understand their synergies and conflicts, and fine-tune their vision to make well-educated choices that positively impact their bottom lines. The briefing covers key topics such as the significance of customer centricity in today’s top global brands, strategic alignment within different business units, and the Return-on-Investment from customer-centric initiatives.
This intensive session is not only an opportunity to gain critical insights but also a platform to network with peers, discuss unique organizational challenges, and identify effective strategies tailored to your business. It also includes a complimentary follow-up conversation to ensure that the insights gained are translated into actionable strategies, thereby enhancing your leadership in fostering a customer-focused corporate culture. Join us to redefine your approach to business with customer centricity at its core, ensuring sustainable success and a competitive edge in your industry.
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Executive Briefing on Customer Centricity
1. Target Group
- Executives needing to define the corporate strategy and determine the extent of customer centricity therein
- Functional and Regional Leaders who need to translate the corporate vision and strategy for their area of responsibility
- Board Members who need to complete their insight into customer centricity options and execution models.
2. Concept
Customer Centricity has come a long way, morphing from a utopia idea to lip service, to experimenting across different functions all the way to a best-practice-driven strategic option, that predictably impacts the bottom line.
While Customer Experience Masterclasses teach practitioners how to build an effective CX program, this executive briefing enables corporate leaders to choose the right customer centricity strategy and determine the realistic results and pitfalls of such strategic choices.
The Executive Briefing also enables functional and regional leaders in the organization to effectively translate the corporate vision and strategy for their area of responsibility. This briefing does not include an exam or certification as CCCX.
